Nasfund is now the naming rights sponsor for the FM100 talkback show.
Nasfund Acting CEO, Turaho Morea during a speech, spoke of the importance of Talkback Radio in PNG.
Morea said Nasfund had a long standing association with the FM100 Talkback show as it is an effective medium for Nasfund to disseminate important information such as news and most importantly receive feedback from listeners, especially Nasfund members.
“When the Late Roger Hauofa and the FM100 Team approached us in the mid-2000’s to support the program, we were keen to back the Talkback Show as we were aware of its extensive listenership and reach across the country.
“As the country’s leading superannuation service provider and largest in terms of membership, we believe that an informed society makes informed decisions. More specifically for us, an informed superannuation membership makes the right choices in future financial security for themselves and their beneficiaries.
“Utilizing radio is one such method in ensuring an educated membership. We aim to use the Nasfund FM100 Talkback Program as one of our key engagement platforms with our members and registered employers.”
Morea added that Nasfund is pleased to continue their partnership with Kalang Advertising Limited, FM100 and hope that the discussions on-air would translate into policies and positive practical development across the country.
Prime Minister, James Marape, who was present during the launch, and spoke in a question and answer session on the National Government’s priorities this year shared similar sentiments and thanked Nasfund for its support toward inspiring a vibrant media in the country.