by Marie Kauna – EMTV Online, Port Moresby
New Zealand’s wine industry is an incredibly successful one which continues to grow at a rapid rate.
With a new agreement announced by Prime Minister, John Key, during his meet with EU Officials, the wine industry hopes free trade will boost exports by 2020.
Government, in its efforts to boost the industry, is moving to adapting a geographical protection system to help wine growers, and will soon introduce the geographical indications registration system for wine and spirits.
The system is not new and has been used by other countries in guaranteeing product specification for consumers in other countries. It helps with product quality, reputation, where the product is from plus other characteristics.
Wine Growers Chief Executive Chairman, Steve Green, says this system “would provide a solid platform for New Zealand wine producers to promote wines in the regions in international markets”.
In addition, Green said the system will help their country’s wine export have a degree of protection, and is like a trade mark that will give a lot more security for the exports.